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Arc’teryx Sale introduces microstore concept in New York

Canadian Performance Outerwear and Equipment Retailer Arc’teryx On Friday, we unveiled the Manhattan Store, which features a newly rebranded microstore concept as we continue to expand retail in the United States.

Arc’teryx introduced the microstore concept in New York. -Arc’teryx

The concept store, called the “Ark” type, revolves around the brand’s most famous designs, replacing the previous “icon store” concept with an existing location in New York. West Village And flat iron. The 850-square-foot small store concept presents a carefully selected selection of Arc’types, including the brand’s 22 most notable items.

The assortment includes Arc’teryx’s first jacket, the Alpha SV, designed over 20 years ago, and the brand’s first women’s hoodie, Patera Parka, which has been sold out each season since its launch in 2012. Brand-savvy people will quickly understand why Arc’teryx is a leader in performance outerwear, and returning guests can easily find their favorite and most famous designs.

“Like our products, the name Arc’type is ours. Arc’teryx Chief Commercial Officer Delaney Schweitzer said:

“From industry-leading innovative products to winners and your personal favorites, these items are special to showcase Arc’teryx to guests and exemplify the most acclaimed and versatile products. Was selected. “

Opened opposite Central Park on the Upper West Side, this latest store joins Woodbury’s Arc’teryx Factory Outlet, SoHo’s Arc’teryx branded store, and four other Arc’teryx New York stores, including two Arc’teryx types. It has stores in the West Village and Flatiron Districts.

This is the 5th store in the New York area and the 21st retail store in the United States.

“Our goal has always been to get people out by building the best gear possible,” Schweizer added.

“By increasing our retail presence and interacting with local ambassadors, Arc’teryx is committed to building a strong outdoor community that connects people and encourages them to spend time outside. Whether you’re attending a clinic or taking a walk in Central Park, Arc’type stores have a wide range of essentials for any type of outdoor experience. “

Last month, Arc’teryx opened a new store in San Jose’s coveted Santana Row community. The brand is also distributed to more than 3,000 retailers worldwide, including more than 80 brand stores.

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Arc’teryx introduces microstore concept in New York

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